🔍 From Raw Cashews to High-Value Products

In 2025, consumer demand for cashews in major markets such as the U.S., EU, Japan, the Middle East, and China is shifting rapidly—from raw nuts to value-added, organic, and ready-to-eat products. This trend presents great opportunities for Vietnamese exporters, while also requiring strategic adaptation to meet evolving needs.

📌 Top 5 Emerging Consumer Trends:

1️⃣ Rising Demand for Value-Added Products

• Products like cashew butter, cashew milk, honey-roasted cashews, and low-salt roasted cashews are gaining popularity in the U.S. and EU for their convenience and nutrition.

2️⃣ Organic Cashew Products on the Rise

• Consumers in the EU and Japan are increasingly focused on clean-label, certified organic products—non-GMO, eco-friendly, and sustainably sourced.

3️⃣ Small-Pack Convenience Products

• Cashew snacks in 20g–50g packs designed for on-the-go consumers, students, and office workers are especially popular in China and the Middle East.

4️⃣ Cashews as a Part of a Healthy Lifestyle

• Cashews are widely promoted as a “superfood” rich in protein, healthy fats, and essential minerals—ideal for balanced diets and fitness-focused lifestyles.

5️⃣ Product Transparency & Traceability

• Consumers now expect clear product origin information, farming practices, and processing methods—accessible via QR codes or smart labels.

💎 SVC stays ahead of global consumption trends by developing a wide range of value-added, organic, and smart-packaged cashew products. With modern production systems and strict quality control, SVC confidently meets the demands of the most discerning global markets.


SVC INTERNATIONAL JSC
Email: thanh@svc.vn
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