SVC Cashew: International Development Plan for 2025

Market Expansion Strategies

In 2025, SVC Cashew aims to strengthen its international presence through detailed strategies:

1. Diversifying Partnerships: Establishing strategic relationships with major importers, retail chains, and distributors in Europe, the United States, and Asia to increase brand visibility.

2. Entering New Markets: Expanding into potential markets like the Middle East, Africa, and South America, where demand for cashews is rapidly growing.

3. E-commerce Support: Enhancing global online sales channels through e-commerce platforms, providing direct access to end consumers.

Product Innovation for Competitiveness

SVC is committed to continuously improving and developing products to better meet customer needs:

• Organic Cashews: Catering to the growing demand for sustainable products in markets such as Japan and Northern Europe.

• Specialty Cashew Lines: Launching innovative flavored products targeting younger consumers and those seeking novelty.

• Premium Products: Investing in packaging and elevating standards for products aimed at affluent customers.

Investment in Technology and International Standards

• Boosting Production Capacity: Expanding production facilities in Binh Phuoc with advanced technologies to enhance processing capabilities and reduce operational costs.

• Maintaining International Standards: Continuously upgrading quality management systems to ensure adherence to BRC, HACCP, and ISO 22000 certifications.

Global Marketing Strategy

• Branding: Strengthening communication on international platforms, building SVC as a symbol of Vietnamese cashew quality.

• Global Events: Participating in major food fairs and exhibitions like Gulfood (Dubai) and SIAL (Paris) to increase visibility.

• Marketing Campaigns: Running campaigns focused on brand storytelling, sustainability, and quality commitment.

Conclusion

In 2025, SVC Cashew is not only focusing on maintaining its current markets but also aggressively entering high-potential regions. By innovating products, investing in technology, and implementing a global marketing strategy, SVC Cashew is poised to further establish itself as a leading global cashew brand.

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SVC INTERNATIONAL JSC
Email: thanh@svc.vn
Phone: 090 943 24 77
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