📦 OEM & Private Label · Conversion
📦 Packaging formats
✅ Before you send your brief
💬 CEO Perspective
7
Spec categories to prepare
Before your first OEM inquiry
1–2
Weeks saved with clear spec
Vs an incomplete brief
6
Packaging formats available
At SVC
2–4
Weeks for packaging approval
The most variable OEM stage
The single biggest driver of delay in private label cashew programs is not production — it is an incomplete packaging brief. Buyers who arrive with a clear specification move through sampling and approval significantly faster than those who work it out as they go.
This article is a preparation guide: everything to have ready before you approach a manufacturer, organised by category, so your first conversation moves the program forward instead of starting from zero.
📋 The complete briefSeven Things To Specify Before Your First Inquiry
🦽 1. Product Specification
Grade
Raw kernel (WW320/240/180), roasted (A-series), flavoured, or organic
Roast profile
Raw, light roast, dark roast — if applicable
Flavour/coating
Salted, honey, chili, custom seasoning — with a reference sample if possible
Moisture & defect tolerance
If you have a specific spec; otherwise SVC applies AFI standard defaults
📦 2. Packaging Format
Pack type
Pouch, jar, tin, bulk vacuum — see format grid below
Pack size
Net weight per unit (e.g. 200g, 500g, 1kg)
Master carton
Units per carton, if you have a warehouse/shelf constraint
🎨 3. Artwork & Branding
Artwork status
Print-ready file, design concept, or "need full design service"
File format
AI/EPS/PDF print-ready preferred — saves the most time
Brand guidelines
Colour codes (Pantone/CMYK), logo usage rules, if established
🌐 4. Destination Market
Country/region
Determines label language and compliance requirements
Sales channel
Retail shelf, e-commerce, food service — affects packaging priorities
📜 5. Certification Requirements
Required on label
Halal, Kosher, Organic, non-GMO — confirm which apply
Compliance standard
EU, FDA (US), GCC — label format differs by standard
📊 6. Volume & Timing
First order volume
Trial order or full container — affects MOQ and pricing tier
Recurring volume estimate
Monthly/annual — helps SVC plan capacity and offer better terms
Target shelf date
Working backwards confirms whether the timeline is realistic
💰 7. Budget Parameters
Target FOB/landed cost
Helps SVC recommend the right grade and pack format from the start
What Format Options Actually Look Like
Zip Pouch
100g–1kg. Kraft, foil, clear. Full custom print. Most common retail format
PET Jar
100g–1kg. Clear/frosted. Custom label. Popular for premium retail
Tin Canister
10–11.34kg bulk, or smaller retail tins. Premium gifting standard
Vacuum Bulk Bag
20–22.68kg. Industrial/food service. Not retail-facing
Gift Box Set
Multi-SKU combinations. Seasonal/corporate gifting
Custom Format
Anything not listed — feasibility confirmed at brief stage
The most common mistake in first-time OEM briefs: specifying pack size and artwork but not destination market or certification requirements. Compliance requirements should be confirmed before artwork goes to design — reworking approved artwork for a market you didn't originally specify costs real time.
Final Checklist
Product grade and flavour/roast profile identified — with a reference sample if possible
Packaging format and size decided, or narrowed to 2–3 options for discussion
Artwork status clear — ready to send, in progress, or needs full design support
Destination market and required certifications confirmed
First order volume and recurring volume estimate ready to share
Target shelf date identified so lead time can be checked against it immediately
💬 CEO Perspective
A well-prepared brief is the single biggest favour a buyer can do for their own timeline. We are always happy to help buyers who are starting from a concept rather than a finished spec — but the ones who come prepared consistently launch faster, and usually with fewer surprises along the way.
— 𝐂𝐄𝐎, 𝐒𝐕𝐂 𝐈𝐧𝐭𝐞𝐫𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐉𝐒𝐂
Ready to send your brief?
Use the checklist above, or send what you have — SVC's OEM team will fill in the gaps together with you.
About SVC Group
BRC · SMETA · Halal · Kosher · HACCP · FSPCA · 700+ MT/month · 72+ countries · Dong Nai Province, Vietnam
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